Who we are

EWAY: Innovative Design, Globally Trusted

EWAY is a luggage manufacturer offering brand-focused OEM/ODM solutions, specializing in suitcases, laptop backpacks, and travel bags. With 150+ patented designs and full compliance with OEKO-TEX, REACH, and CA Prop 65 standards, we deliver innovative, compliant products tailored for brand success.

We empower global brands and retailers with market-ready collections, from corporate gifting to premium retail lines. Our vertically integrated production ensures quality control at every stage, while our design expertise helps brands stand out in competitive markets.

EWAY is committed to delivering reliable, high-quality luggage solutions. Our mission is to consistently provide durable, innovative products that meet the evolving needs of brands worldwide.

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Our Values

Turn Your Challenge Into a Real Solution

28 Years of Expertise

Since 1997, we’ve delivered custom luggage solutions to over 80 global brands — from design to production, all under one roof.

100% Transparent Quality Reporting

Every order includes real-time inspection reports, so you see exactly what we see — no surprises, no excuses.

1-Stop Solution

With full in-house capabilities across design, prototyping, component production, assembly, and testing, we turn your concept into a market-ready product.

200+Patented Designs

With over 200 patented suitcase and backpack designs, EMAY empowers brands with ready-to-launch product IPs.

Chanllenge

“When I took over EWAY during the 2008 financial crisis, the company was on the edge. I wasn’t just stepping into a role — I was stepping into a legacy my parents had built with their hands and hearts. I knew that our future wouldn’t just rely on survival, but on reinvention.”

At EMAY, we don’t see ourselves as just a luggage manufacturer. We are a problem-solving partner for brands worldwide. From material development to product design, from prototype testing to full-scale production, our mission is to help our partners build better products, faster and smarter.

What started as a small workshop in the late 90s has grown into a multi-factory enterprise that supports global brands in over 30 countries. But our values haven’t changed: precision, transparency, and partnership.

We believe that great products begin with great people and that long-term trust is built not by words, but by actions—on the production line, in the lab, and in every shipment we deliver.

Let’s build something meaningful together.

Daniel Liu / CEO of EMAY Luggage

EWAY Luggage·Our Journey

1988–1996: Humble Beginnings in Singapore


In the late 80s, amid Singapore’s rapid industrial growth, Daniel Liu’s parents left behind their quiet fishing village roots to seek better opportunities. They found work in a local luggage factory, enduring long hours and modest living conditions with a clear purpose — to create a brighter future for their family. Over the years, they managed to save just enough to pursue their dream.

away luggage made

1997: EWAY Is Born


Fueled by ambition and savings, the couple returned to China and set up a small family-run workshop. They named it EWAY Luggage, with a vision of producing reliable, quality luggage. As China’s export industry flourished, EWAY caught the attention of several Japanese clients, paving the way for its first wave of international success.

1998–2007: From Workshop to Factory


Over the next decade, EWAY grew steadily. What began with just over a dozen workers soon developed into a team of 100+. This period marked the company’s evolution from a modest workshop into a rising manufacturing operation with expanding capabilities.

luggage factory

2019–2025: A Global Manufacturing Leader


Today, EWAY runs three specialized production facilities, each focused on a key product category:

√ Fabric luggage & backpacks
√ Zippered hardshell suitcases
√ Aluminum-frame suitcases

With a solid reputation for custom manufacturing and end-to-end production services, EWAY continues to grow and innovate, aiming to become a world-class name in the global luggage industry.

2009–2018: Innovation & Expansion


With Daniel at the helm, EWAY not only survived but began to reinvent itself. The company diversified its portfolio to include hardshell suitcases, aluminum-frame luggage, backpacks, and more. The workforce grew to over 200. More than just an OEM supplier, EWAY evolved into a full-scale luggage solution provider — offering design, prototyping, material development, and in-house component production, all under one roof.

Luggage Manufacturer

2008: Crisis & Turning Point


When the global financial crisis struck in 2008, EWAY’s overseas clients were severely impacted. Orders stalled, payments froze, and a large volume of finished luggage sat idle in the warehouse. Facing financial collapse, the company went through a critical leadership transition — Daniel Liu officially stepped in to take the reins and guide EWAY through its toughest chapter.

Our Factory

You can search our factory on Google Maps

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